Jane Müller
Driving growth in global precision welding markets through strategic B2B marketing, industrial brand positioning, and market expansion.
Philosophy in Departmental Role
“In the highly specialized and competitive world of industrial manufacturing and precision engineering, marketing is not merely about promotion—it is about building trust, credibility, and strategic alignment between a company’s technical strengths and the specific needs of its industrial clients. At Sigma Laser, my role as a Marketing Specialist is to translate our advanced laser welding solutions into clear, compelling business value for decision-makers in sectors such as automotive, aerospace, and advanced manufacturing.
My philosophy is grounded in the belief that successful B2B marketing in the industrial sector requires a unique blend of technical fluency, market intelligence, and relationship-driven communication. Every campaign I lead is designed to speak the language of engineers, procurement teams, and operations managers—delivering the information they need in the precise context they require.
I approach each project with analytical rigor and narrative clarity, ensuring that complex engineering innovations are communicated in ways that highlight their measurable impact—whether it’s improved production efficiency, enhanced product durability, or reduced operational costs. At the same time, I see every interaction as an opportunity to reinforce Sigma Laser’s identity as a brand synonymous with German engineering excellence, reliability, and innovation.
Ultimately, my mission is to ensure that Sigma Laser’s industrial marketing is not just a function, but a strategic growth engine—one that opens new markets, strengthens long-term partnerships, and positions the company as the trusted partner for precision laser technology worldwide.”
